Photo by Brittany Tesoriero
By Brittany Tesoriero
The Starbucks Truck arrived on campus Sept. 29, 2016. This is a big deal since it’s the first in New York and only one of eight in the entire country. You might be wondering why in the world Stony Brook needs another Starbucks. The truck was introduced as a result of the Union shutdown, scheduled for later this academic year. Campus dining hopes the truck will help reduce traffic in the other location in Roth Café.
The mobile coffee cup bustled with jazz music and happy workers waiting to take orders. But if you thought it would bring shorter lines you’re wrong. My first experience at the truck came equipped with a wait time of 15 minutes (free of charge). As I waited in line, I could see there was a menu on the side of the truck. Besides the usual Pike roast and traditional Teavana teas, there were many options available. The truck offers a variety of drinks ranging from Frappuccinos to seasonal lattes. In addition, some food options like oatmeal, croissants and a number of breakfast sandwiches are available.
On the far end of the truck, there is a table set up with milk, napkins and other condiments for customers to fix their coffees. Since I was in line for a decent amount of time I decided I would capture this experience on snapchat, just like many other students around me did. It turns out someone passing by the truck decided to take a snapchat of me waiting in line. Next thing I know my friend studying abroad in Italy sent me a screenshot of myself at the truck. It turns out she was friends with the random stranger who was snapchatting!! This is just another way Starbucks brings people together (besides the long lines of course).
After I basked in my ten seconds of fame, I placed my order for a grande coffee with an extra shot and the reduced fat turkey bacon sandwich. While the wait time to the window was excess of ten minutes I waited less than half that time for my order. The employees used a microphone inside the truck to call out my order using my name.
Overall, my experience at the SBUX truck was survivable. The long wait times were the biggest damper on the experience. If Campus Dining wants to give students a true Starbucks experience, they should enable use of the mobile ordering feature. Students would be able to bypass the lines and grab their coffees before class.
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