BrunchCon, a boozy brunch convention that was first held in Los Angeles, is making its way to New York City. (Photo By: Debra Morrison Photography)
BrunchCon, which originally kicked off its boozy brunch event on the West Coast, will be making its way to New York City this March. More than 50 vendors from Brooklyn, Manhattan and New Jersey will be serving up small bites, such as waffle mac and cheese, dragon fruit bowls and mimosa snoballs, for attendees to try.
The one-day event will begin at 11:00 a.m. on March 26 at Grand Prospect Hall and will come to a close at 3:00 p.m.
“I think it’s more of like an attitude thing,” Sarelyn Radecke, founder of BrunchCon, said. “For me brunch has always been something that you do before a whole day. So I’ll have breakfast and lunch on a work day, but when it comes to brunch you have an option to kind of spend the day however you want and kind of spend the day leisurely after that meal.”
The 21+ event will not only supply its attendees with bites to eat and endless drinks to sip, but there will also be a Hangover Lounge, a match making component and a market area where guests can purchase brunch related apparel.
“This event sounds delicious, I wish I had heard about it sooner,” Debbie Habshoosh, a middle school teacher, said. “I would’ve dragged all of my friends along. Who doesn’t love bottomless mimosas?”
The Hangover Lounge is a place for people to go if they have had too much to drink. Bloody Marys and greasy food can be picked up at the lounge so that those who may have partied too hard the night before, or the morning of, can brunch without feeling the repercussions.
The day will also have a match making event, hosted by Three Day Rule, will offer advice to those who are looking to enhance their dating profiles. “Say you’re looking at your Tinder,” Radecke said. “They’ll analyze your profile and make sure that you’re leading with your best photo and opening with your best line.”
The NYC event is sold out at its maximum of 2,250 tickets and currently has more than 5,000 people on a waiting list. “5,000 people is enough to do another full day,” Radecke said. But, since this is BrunchCon’s first time coming to New York, organizers say they want to see how the event goes before turning it into a two-day convention.
Tickets started at $55 for general admission and $90 for VIP, which grants you entry at 10:00 a.m.
The first BrunchCon was held in Los Angeles in 2016 and will be held there once again in August as the first ever two-day event of its kind.
“I honestly just signed up to be put on the [NYC] waiting list,” Alyson Pfaffe, an elementary school teacher, said. “I think I’ve heard about the event before, I was just never too sure of what it actually was.”
And because of the event’s originality, Radecke said it basically advertised itself.
“Any time there’s a new event we release it on Facebook and we’ll send out maybe one press release, but that’s really it,” Radecke said. “Honestly we don’t really market the event because it’s kind of one of those events that markets itself.”
To go to 50 different restaurants to try different items would take about a year once you go to brunch every day of the weekend, Radecke explained.
“That’s what I think is so cool about the event,” Ellen Jacobus, a self-proclaimed bruncher, said. “The city is so big and there are so many choices. I think it’s great that there’s this option for you to go and try a bunch of places at once.”
Radecke says she hopes that BrunchCon will reach 10 new cities across the country by the end of next year.